The industry’s #1 addressable advertising sales system

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DMD is the industry’s #1 audience-targeting and addressable video advertising sales platform. Best-in-class integrations with INVIDI, FreeWheel and Rentrak make DMD the most versatile solution to scale, operationalize and optimize your inventory across devices.

DMD powers all major MVPDs, the early adopters of audience-based buying, delivering operational scale and advanced capabilities to reach targeted audiences on television, online and across devices.

Expanding Your Targeting Capabilities Through Data

  • Enables sellers to monetize targeted, audience-based advertising at scale across video, digital & advanced TV advertising campaigns

  • Flexible decision engine which allows clients to customize workflow rules & approvals

  • Customizable proposal & deal maintenance tool to create client-specific audience attributes

  • Delivery agnostic - flexible integration layer allows DMD to sit over digital platforms such as Linear Addressable, VOD, Mobile, OTT and dynamic ad insertion (DAI) technologies

  • Optimization technologies to maximize utilization of available inventory across devices

  • User-specific reporting leveraging 100+ data elements to analyze delivery, revenue and forecasting

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